The B.O.D.
Into the Gloss
Warby Parker
The Brooklyn Mavens
WIP
Zoe Clark
Sophia Roe
WIP
Aesop
WIP
Moussse Skincare
Kim Shui
Zoe Gutavia Anna Whalen
Reese Cooper
Aesop
Criterion Collection
Sketchbook
Travel diaries
Jojo Rabbit Collage
“Where I’ve Been”
WIP
“I am a collection of everything I’ve ever loved”
Brand Strategy
Communications Strategy
Community Outreach
Activation Support
Ongoing support via Gia Kuan Consulting for Reese Cooper and Reese Cooper Outdoor Supply (RCOS) line.
Projects include rolling out and gifting his RCOS women’s collection, organizing a community hike through the LA Canyons, and opening his Los Angeles pop-up store.
Projects include rolling out and gifting his RCOS women’s collection, organizing a community hike through the LA Canyons, and opening his Los Angeles pop-up store.
Owned community outreach for gifting and guestlist for in-person events.
Maintained relationships with community, building and maintaining momentum leading up to SS26 drop.
RCOS WOMEN‘S ACTIVEWEAR SET SEEDING
Role:
Curated the recipient list and owned all outreach, logistics, and shipment/delivery follow-up.
RCOS WOMEN‘S LA GROUP HIKE
IN COLLABORATION WITH ROCKY’S MATCHA
IN COLLABORATION WITH ROCKY’S MATCHA
Role:
Managed guest list curation, invitations, and served as initial point of contact for attendees.
RCOS LA STORE POP-UP
Role:
Developed and curated guest list for pop-up opening. Led press outreach and personal store invites.
RCOS X USAL PROJECTS
APPAREL COLLABORATION
APPAREL COLLABORATION
Role:
Developed the initial partnership pitch; which was was subsequently greenlit as an apparel collaboration.